Why telling your business’ brand story with reputation marketing should be your goal
You’ve probably heard of reputation marketing or reputation management marketing. It’s the practice of managing and promoting a company’s reputation…
Understanding Consumer Sentiment During the Pandemic and How Your Business Can Capitalize Using The ‘Currency of Caring’
The COVID-19 pandemic has unleashed an avalanche of uncertainty on the business community, with some industries experiencing catastrophic impacts to…
Small Business Guide to Surviving the Pandemic
If one thing has become clear, it’s that small businesses can’t just wait out COVID-19 and hope for the best.…
What Will Digital Marketing Look Like in 2021?
As 2020 winds down in the next couple of months there are still a lot of questions that we can’t…
Why SMS Marketing Should Be in Your Budget Right Now
Marketing is always changing and the changes in 2020 have been profound, mostly because of the COVID-19 pandemic. We’ve all…
Holiday Promotional Ideas During COVID-19 Pandemic
The 2020 holiday shopping season promises to be unlike any other. Thanks to the COVID-19 pandemic, unemployment rates are high,…
Why Your Social Media Game is Falling Short
By now, most small business owners know they need to be active on social media. Regardless of your industry or…
11 Marketing Ideas to Get You Through the Pandemic
Have you cut back on marketing due to the COVID-19 pandemic? You’re not alone. A lot of business owners are…
How to Ask for Reviews (and Get Them Fast)
I hope you’re not sick of me talking about online reviews because I’m about to do it again. Why? Because…
How to Offer More Value to Your Customers During a Pandemic
The COVID-19 pandemic has affected the entire world. Business owners have had to scramble to find ways to stay afloat…
